Course curriculum

  • 1

    SLD Principles

    • Commitment to Ethical Principles

  • 2

    Sales Guidelines

    • Prepare for Client Appointment

    • Customer Needs and Presentation

    • Client Meeting/Appointment

    • Know Your Limits (Tax & Legal)

    • Policy Delivery Key Points

  • 3

    Based on Client's Needs and Objectives

    • Clients Needs and Objectives Assessment

  • 4

    Selling to Senior Adults

    • Communicating with Seniors

    • High Pressure Sales Tactics / Creating Sense of Urgency

    • Suitability

    • Diminished Capacity

    • Red Flags of Suspected Abuse

  • 5

    State Specific Requirement

    • Example

  • 6

    Solicitation to Military Personnel

    • Guidelines for Solicitation of and Sales to Military Personnel

    • Sales Practices (Prohibited vs. Allowable)

  • 7

    Life Insurance to Meet Customer Needs

    • Identify the Need for Death Benefit Protection

    • Determine Death Benefit and Cash Value Needs

  • 8

    Long Term Care to Meet Customer Needs

    • Suitability

    • LTC INS - ADB Riders

  • 9

    Annuities to Meet Customer Needs

    • Determine Customer's Financial Objectives

    • Calculate the Need for Annuities

    • Buying a Qualified or Non-Qualified Deferred Annuity

  • 10

    Privacy Regulations

    • Protecting Financial and Health Information

    • Do You Sell Health Plans?

  • 11

    Licensing and Appointment

    • What's Required

    • Be Licensed and Appointed in the Right State

    • Being Appointed to Do Business and Maintain License

  • 12

    Errors & Omissions (E&O) Insurance

    • Professional Liability Coverage

  • 13

    Non-Licensed Staff

    • Cautionary Points

  • 14

    Training and Education

    • Titles with Seniors

    • Ethics, Meeting, and Training Standards

  • 15

    Information Security

    • Customer Information Security Standards

    • Physical Security and Electronic Records Standards

    • Agent Security Standards and Reporting Data Breaches

  • 16

    Trade Practices

    • Illegal Trade Practices and Examples of Inappropriate Actions

  • 17

    Quick Reference (Do's and Don'ts)

    • Do's

    • Don’ts

  • 18

    Business Practices

    • New York State Regulation 194 – Producer Compensation Transparency

    • Telemarketing Solicitation Requirements

    • Email Marketing

  • 19

    Customer Funds

    • Forms of Payments

  • 20

    Policy Replacements

    • Overview

    • General Guidelines

  • 21

    Marketing and Name Usage Guidelines

    • Advertising Guidelines

    • Protecting the SLD Brand and Usage of SLD Name/Logo/Image

    • Use of Professional Designations

  • 22

    Sales Illustrations

    • General Guidelines for Sales Illustrations

    • Guidelines for Life Insurance and Annuities

  • 23

    Fraud, Corruption, Money Laundering

    • Insurance Fraud

    • Anti-Bribery & Corruption Policy

    • Anti-Money Laundering and USA Patriot Act

  • 24

    Handling Complaints and Special Customer Communications

    • Handling Complaints and Lawsuits

  • 25

    Supervision

    • Comply to Ethical Guidelines

  • 26

    Code of Professional Conduct for Agents

    • Professional Conduct